SUSTAINABILITY
Production Principles and Materials
Gnizdo is a local Ukrainian brand dedicated to the growth and development of the domestic light industry. We take pride in not outsourcing our production to large factories abroad, thereby avoiding the support of unfair labor practices and environmental pollution commonly associated with such operations. Instead, we maintain our own production facilities and work with local contractors. This approach fosters the growth of the industry within Ukraine, ensures fair working conditions and wages, supports local communities, and keeps money circulating within the national economy.
We are committed to using only natural materials in the creation of our products, focusing primarily on linen and cotton. By consciously avoiding polyester and other synthetic materials, we uphold our preference for environmentally friendly and durable solutions. Our fabric suppliers provide us with high-quality materials sourced from Ukraine, Turkey, and Italy.
The natural fabrics we use are not only superior in quality but are also easily recyclable. This choice helps conserve resources and promotes sustainable production practices, aligning with our vision of a responsible and eco-friendly future.
Beyond Time and Fashion
At Gnizdo, our goal is to create timeless pieces that transcend current trends. We focus on crafting basic clothing and textiles that remain relevant and versatile across multiple seasons and years. By embracing the principles of slow fashion, we aim to reduce the number of items in circulation and extend the life cycle of our garments. Our use of natural, high-quality textiles ensures that our products are durable and long-lasting.
Diversity and Individuality
Our products are designed to be versatile, allowing for future adjustments and modifications. You won't find ultra-complicated styles in our collection; instead, we offer standard designs that can be tailored to fit individual needs. Recognizing that each person is unique, we adapt our garments to various heights, top-to-bottom ratios, and sizes beyond the standard grid.
At Gnizdo, we believe in providing a personalized experience. If a purchased item doesn't fit comfortably, we offer alteration services and remain in touch with our clients for any needed repairs or care advice. This commitment ensures that our customers feel confident and comfortable in their clothing, allowing them to express their individuality.
Attention to Detail
Labels
We pay special attention to every detail of our products. We use textile cotton size tags and brand labels to ensure that every element aligns with our commitment to sustainable production. Each component of our products is carefully considered and crafted, reflecting our brand's dedication to quality and environmental responsibility.
Sewing Accessories
We prioritize sustainability and quality in every aspect of our products, including our sewing accessories. Instead of plastic buttons, we use natural shell or coconut buttons. We rigorously test various threads, preferring natural ones for embroidery and the strongest available for sewing, ensuring that our products are durable and long-lasting.
Packaging
Our approach to packaging reflects our commitment to sustainable production and reducing our environmental impact. We prioritize eco-friendly packaging that is not only kind to the environment but also reusable long after purchase.
Our primary packaging consists of linen bags made from the remnants of linen used in our main production. This strategy minimizes waste and results in aesthetically pleasing packaging crafted from natural materials. These linen pouches have numerous practical uses. They are perfect for storing purchased goods, washing delicate items in the machine, or storing linens and other items. The versatility of these bags ensures they are not discarded immediately after use, contributing to our efforts to reduce waste and promote a sustainable lifestyle.
In addition to linen bags, we carefully preserve smaller remnants from production. These remnants are repurposed for our exclusive Kyiv.Mosaic collection, further exemplifying our dedication to waste minimization and sustainable practices.
Our packaging approach emphasizes sustainability and eco-friendliness, aligning with our overall commitment to reducing our environmental impact.
We use kraft or recycled paper for our labels, secured with twine or cotton tape. This choice not only enhances the aesthetic appeal of our labels but also supports our sustainable packaging goals.
Every order includes a leaflet with care recommendations. We believe that proper care of our products ensures their longevity, durability, and helps preserve their original quality and appearance. For detailed recommendations on the care of our linen products, you can read here.
In conclusion, at Gnizdo, our commitment to sustainable production is woven into every aspect of our brand. From utilizing natural materials and eco-friendly packaging to providing care recommendations for our products, we prioritize environmental responsibility while delivering high-quality goods. With a focus on timeless design, versatile pieces, and personalized service, we invite you to join us in embracing a lifestyle that values longevity, durability, and sustainability.