GNIZDO is a Ukrainian sustainable brand of home textiles and clothing made from natural linen.
GNIZDO is a sustainable brand that blends minimalism, natural materials, and responsible craftsmanship. Since 2017, we have been creating timeless linen clothing and home textiles using 100% natural fabrics like linen and cotton.
Every detail reflects our eco-conscious philosophy: wooden and shell buttons, recyclable cardboard and fabric packaging, and a commitment to mindful consumption. We produce made-to-order, eliminating overproduction, and transform fabric scraps into stylish packaging or limited collections.
At GNIZDO, we embrace slow fashion—crafting durable, trend-resistant pieces designed for lasting comfort. Inspired by Ukrainian heritage, we integrate traditional motifs into contemporary designs, promoting local craftsmanship worldwide.
GNIZDO is the essence of natural aesthetics and conscious living.
BUILD YOUR OWN. GNIZDO
History of Creation
Founded in 2017 by Anastasiia Arhunova, GNIZDO began with a focus on crafting natural linen bedding. Over time, our collection expanded to include a wider range of textiles and loungewear. Committed to continuous growth, we embrace new collaborations, partnerships, and innovative approaches while staying true to our core philosophy—using only natural materials, maintaining artisanal craftsmanship, and prioritizing authenticity. Our goal is to offer products that go beyond mass-market trends, reflecting a deep appreciation for Ukrainian culture.
On Instagram, we showcase collaborations with like-minded brands and Ukrainian artists whose creativity inspires us. Our journey is one of constant discovery, and this spirit of exploration drives us forward.
Idea
In Ukraine’s bedding market, quantity often outweighed quality. While mass-produced bedding from international brands was widely available, finding minimalist, monochrome designs made from natural materials—especially from local manufacturers—was a challenge. Driven by a desire to introduce simplicity and authenticity to the market, we set out to create bedding that met our own high standards.
Linen quickly became our fabric of choice, celebrated for its natural beauty, durability, and timeless appeal. This material became the foundation of our vision, shaping our designs, packaging, and overall concept.
Name
Choosing the right name was crucial—it had to capture the Ukrainian spirit while fitting a modern context. After much reflection, "GNIZDO" was born—a name that embodies coziness, home, and well-being while maintaining a contemporary feel. We collaborated with a designer to bring this vision to life, resulting in a logo that perfectly represents our brand identity.
Today
Today, GNIZDO continues to grow, expanding its product range and collaborating with inspiring creators who push us to innovate. We take pride in being pioneers in the Ukrainian market, offering premium-quality textiles and natural clothing.
While similar brands have emerged, GNIZDO remains unique, with its own identity and loyal clientele. Every order fuels our passion for improving our quality, service, and distinctiveness.
Join us as we continue to build our nest—crafting products that embody authenticity, sustainability, and timeless elegance.
